Abstract:
Given its profound influence, organizational commitment is increasingly becoming
a valued asset for most organizations. Commitment related work deficiencies are
of concern to employers. Employees with low commitment have been found to
play no integral part in the organization. However, the mechanics of how to forge
this commitment to the organization is still not straightforward, more specifically
among insurance firms in Kenya. Built on social psychological theories of social
exchange and social identification, the study attempts to examine the moderating
effect of employee training on the association between employee organizational
commitment and consequent performance. Towards this endeavour the study was
founded on 4 key objectives: to determine the effect of AC on employee
performance, to determine the effect of CC on employee performance, to
determine the effect of NC on employee performance and lastly to determine
whether training moderates the link between employee organizational commitment
and job performance for selected insurance companies in Eldoret town.The study
adopted an explanatory research design thatwent beyond mere description by
explaining the pertinent relationships that most descriptive studies only observed.
A target population was drawn from 10 selected insurance firms in Eldoret and a
census of 156 respondents was taken. The study employed questionnaires to gather
research data. Data collected was analyzed by use of both descriptive (mean&
standard deviation) and inferential statistics (regression) and with the aid of SPSS
software. Validity of the research instrument was ascertained through frequent
deliberations with project supervisors in the field of interest. A preliminary survey
was carried out on 3 firms to make sure question items from the questionnaire
mirror the research objectives.To ascertain scale reliability, scales> 0.7 were
deemed reliable (Hair et al., 2010) therefore accepted. From the results, the
predictors of OC are AC& NC. The regression model showed that training
moderated employee commitment and performance. The study therefore
recommends that organizations anticipate training needs of its employees, use right
training programs to achieve effective employee commitment towards an end that
is better performance. Organizational management in consultation with policy
makers in the insurance industry to keenly conceptualize, execute and analyze
employee commitment strategies in a manner that works towards improving
employee performance (benchmark best practices). Lastly the study recommends
that future research be informed by other theories other than social psychology
theories.